Ford is charging full speed into the future. From reimagined performance branding to advanced EV technology, the company continues to set the standard for innovation and progress. Here’s what’s new with Ford in 2025 and beyond.
Ford Performance Becomes Ford Racing
Ford has officially brought back the Ford Racing name, replacing Ford Performance. The move reconnects the brand with its legendary motorsport roots while influencing the cars and trucks we drive every day.
By merging its motorsport and consumer vehicle teams, Ford ensures that the same engineers who design championship-winning race cars are helping shape your next vehicle. Expect sharper handling, better aerodynamics, and more responsive performance across the lineup.
At Crain Ford of Little Rock, we’re especially excited to see this blend of racing heritage and everyday innovation take shape in the upcoming model lineup.
New Vehicles and Performance Models
The first production car under the revived Ford Racing badge will arrive in early 2026. Until then, the Mustang GT3 is already dominating racetracks worldwide. Its racing technology will influence upcoming vehicles—from Mustangs and Broncos to F-Series trucks.
Meanwhile, Ford continues to grow its hybrid and electric offerings. Drivers can look forward to improved battery range, faster charging, and more efficient powertrains. Regular software updates will also help keep vehicles performing at their best.
This balance of raw power and sustainable design shows Ford’s commitment to building cars that thrill and endure.
Powering Ahead with Electric Innovation
Ford is investing heavily in the future of electric driving. A $2 billion upgrade at the Louisville Assembly Plant will support the next generation of EVs, including an all-new electric truck arriving in 2027.
For drivers in Little Rock and Central Arkansas, that means more opportunities to go electric without sacrificing strength or capability. With charging stations expanding across the region, owning an EV is becoming easier, faster, and more practical than ever.
Ford’s goal is simple: to make electric vehicles powerful, reliable, and accessible to everyone.
Smart Tech and Hands-Free Driving
Technology remains a cornerstone of Ford’s success. The latest Ford BlueCruise 1.4 system enhances hands-free driving with more highway coverage and improved lane precision. This technology helps make long trips safer and less stressful, and it’s already available on many 2024–2025 models.
In addition, Ford’s over-the-air software updates keep vehicles current without a service visit. From safety systems to infotainment features, your Ford keeps getting better over time.
Meeting Challenges with Determination
Like any automaker, Ford has faced challenges in 2025. A supplier fire temporarily slowed production for F-Series trucks, and some recalls required quick attention. Still, Ford responded fast and transparently, reinforcing its commitment to safety and reliability.
This determination has defined Ford for more than a century. Through every challenge, the company continues to adapt, improve, and deliver dependable vehicles for drivers everywhere.
Drive Into the Future with Crain Ford of Little Rock
Ford’s next era blends racing performance, electric innovation, and advanced technology. Whether you’re drawn to the power of Ford Racing or the efficiency of its EV lineup, there’s never been a better time to experience what’s new.Visit Crain Ford of Little Rock today or give us a call. Let’s explore the latest Ford lineup and help you find the perfect vehicle for your next adventure.
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